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Reydon Group acquisition of Cúltec Hurling

Irish owners of Reydon Group acquire Award-Winning Hurl brand Cúltec, charting bold new heights for Retail. Reydon are delighted to announce the acquisition of renowned Irish hurley brand Cúltec. This strategic move brings together Cúltec's industry-leading innovation in synthetic carbon-fibre reinforced hurleys, with Reydon's strength in global B2B Retail sales.

Why the acquisition makes strategic sense:

  • Current Hurling endeavours: Reydon are already attached to established Hurling stick operation based in Wexford, manufacturing thousands of Ash-made hurling sticks a year that sell to Retailers across the country. The ownership of Cúltec brings further growth and market share to Hurling sticks across Ireland.
  • Innovation meets heritage: Cúltec's synthetic carbon-fibre hurleys bring a modern, high-tech solution to the Irish sport of hurling—allowing for reproducible performance and durability.
  • Global growth potential: Reydon brings extensive experience to supply-chain scalability and brand growth. Together with Cúltec's loyal base in Ireland, the combined enterprise will accelerate product availability in across the country and beyond.

With immediate effect, Cúltec is now owned and available under the Reydon Sports umbrella. The branding and craftmanship will remain, preserving heritage and quality, whilst Reydon now take responsibility for global logistics and Retail partnerships.

Quotes:

“We are thrilled to bring Cúltec into the Reydon family," said Frank Doherty, Chairman of Reydon Sports. Justine McGovern, CEO of Reydon went on to say, “Cúltec's outstanding engineering and strong brand legacy in Ireland give us such a powerful advantage inside the Hurling market."

Free Sliotar When you buy 2 hurleys

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